The vitruta Sustainability Program officially began on June 1, 2021, aiming to guide conscious consumers transparently, champion and implement sustainable fashion, and offer the opportunity to discover more eco-friendly and nature-conscious brands.

We’re living in a time when individual and corporate awareness of sustainability is growing, and these issues are becoming part of daily conversations. As vitruta, we’ve been reflecting on how we can improve and what steps we should take alongside our stakeholders.

The global lifestyle changes brought about by the Covid-19 pandemic and the subsequent adaptation process have further highlighted the importance of sustainability. Inspired by these developments, we decided to focus on sustainability and bring the vitruta Sustainability Program to life.

With the help of our expert sustainability consultants, we have developed a roadmap for our program, allowing us to reimagine our environmental, social, and governance processes from the ground up. We have set our objectives and decided to keep our stakeholders informed as we implement all our activities in line with the principles of accountability and transparency. You can explore all the actions we have taken so far, our priorities, goals, and annual sustainability targets in detail on the vitruta Sustainability Program page.