A video installation, a London gathering: if you seek amy

vitruta London hosted a special video installation presented in collaboration with Display Fever and Teaspoon Projects: if you seek amy. Held on Saturday, 7 June from 7 to 9 PM at vitruta Kings Cross, the screening coincided with London Gallery Weekend.

Ela Kazdal’s two-minute short deconstructed iconic pop stardom—from Britney Spears to Beyoncé—through halftone imagery, low-resolution screens, and flickering reverberations. Previously screened at festivals in Rotterdam, Chicago, and Leiden, the work reflected on the blurred and reimagined traces of Y2K celebrity culture.

As a continuation of the collaboration initiated with The Luster exhibition in May, this installation featured curated visuals, a communal Polaroid camera, and an open space for visitors to engage in playful self-mythologising.

Photographer Ksenia Burnasheva documented the evening, while DJ Yusuf Huysal set the tone with his live set, turning the space into a shared luster object.